Archive - Developer Led Growth by Reo.Dev

Decoding Purchase Intent for Developer Led Sales

Let's understand why DevGTM leaders need to reconsider their approach of utilizing intent while selling to developers.

Apr 1, 2024 •

March 2024

Why we need to talk more about Developer Marketing?

In an era where developers increasingly influence tech purchasing decisions, it's crucial to discuss the nuances of Developer Marketing.

Mar 11, 2024 •

February 2024

Reo.Dev Raises $1.2M Pre-Seed - Building for Developer-Focused GTM

As we raise our pre-seed round, I wanted to pen my thoughts on Reo.Dev's origins, our journey for the last 6 months and what the future looks like.

Feb 27, 2024 •

Cold Messaging in Tech Prospecting: Guide to getting technical buyers to talk to you

Explore how to uncover intent from developer activity and craft contextual outreach messaging.

Feb 23, 2024 •

January 2024

SDR's Guide to Overcoming Unique Challenges of Prospecting Developers

In this blog, we delve into strategies for SDRs in developer-focused organizations to identify and utilize developer intent gained from developer…

Jan 31, 2024 •

Killing Silos and Streamlining Developer Led GTM Teams

The unifying factor that could bring all the teams together.

Jan 30, 2024 •

Does Developer Activity Actually Mean Purchase Intent?

Presenting our 1st Developer GTM report with data led insights on what works in Developer led GTM. And here we ask ourselves - Does more developer…

Jan 23, 2024 •

and

Prithviraj Ramu

How we built Reo.Dev from an excel sheet based intel product to a full fledged SaaS

Building and launching Reo.Dev was a journey of validating the right problem and then shipping crazily fast

Jan 12, 2024 •

and

Analysing Docs Data for Developer Led Sales

How to use your amazing developer docs to find high intent accounts

Jan 9, 2024 •

and

October 2023

Why traditional B2B segmentation strategies won't work with Developers personas

Discover why typical B2B segmentation criteria might not be enough while targeting developers and how a nuanced, developer action-based approach can…

Oct 30, 2023 •

August 2023

Modern GTM Process for Developer Led Sales

Developer Marketers are tasked to sell to an audience who do not like to be sold to. How do we redesign your B2D GTM processes so it aligns with and…

Aug 1, 2023 •

and

June 2023

What is the business value of a Github Star?

What does a Github Star mean in terms of business value and which Star might be more valuable than others. In times every marketing dollar needs to show…

Jun 30, 2023 •

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